Why a Monthly
Social Media
Content Retainer is
Essential for Your
Brand
Overview
In today's digital world, consistent, high-quality social media content is key to staying relevant. Short-form videos, especially, dominate engagement on platforms like Instagram and TikTok, quickly capturing attention and driving likes, shares, and comments. This makes them essential for boosting brand visibility and connecting with your audience.
The Power of Consistent Content
Frequency
Brands that post consistently on social media see a 2x increase in audience engagement.
Subject Matter Expert
More content means more information for your audience to understand your position as being a subject matter expert.
Brand Visibility
Regular content boosts brand visibility, keeping the brand top-of-mind for consumers and building trust over time.
Consistency
Pushing your narrative can continue to garner more consumers that relate to your brand.
Deliverables
Deliverables
Short Form Content
The monthly deliverables (8 - 15 short-form videos) being mixed can addresses different stages of the customer journey (awareness, consideration, decision).
Short Form Content
The monthly deliverables (8 - 15 short-form videos) being mixed can addresses different stages of the customer journey (awareness, consideration, decision).
Long Form Content
The monthly deliverables (2-3 long-form videos) can explore various aspects of the customer journey in depth. Each long-form video can focus on a specific stage (awareness, consideration, decision).
Video Ideas
Founder Video
Give the backstory of your brand and put a face to your name by having your founder provide an introduction to what you’re all about.
Promotional Video
Spotlight a new collection or drop through a creative promotional video with an artistic bend.
Review and Testimonials
Pull in user-generated content or craft your own review videos that highlight what’s amazing about the products you offer.
FAQs
Walk through the most common questions your support or social media team gets about your brand or products.
Define This
Provide definitions to commonly used, but maybe not understood, terms in your industry or business.
Interview
Conduct an interview with a celebrity, influencer, or staff member on a specific topic to give insider insight on what makes your brand tick.
Demos
Show customers how to set up or use a product..
Behind - The - Scenes
Give customers a look behind
the curtain at what goes into the production, design, or planning for your products and brand. Take them on a tour of your warehouse, offices, or photoshoots.
Concept Video
Art is multifaceted, capturing your craft via video can add to the consumers experience
Podcasts
Showcase anything between body language and chemistry to your audience by capturing your podcast via video.
Highlight
Gather B-Roll from and event to contrast into a captivating highlight of your production.
Roadmap
Pre-Production
Initial planning session to align on themes, messages, and campaign goals.
Content brainstorming and basic scripting/storyboarding to ensure alignment with the brand’s voice and objectives.
2. Production
Batch filming approach to efficiently produce multiple pieces of content in one session.
Use of professional lighting, audio, and other equipment to ensure high-quality production.
3. Post-Production
Comprehensive editing process including color correction, basic motion graphics, and royalty-free music.
Two rounds of revisions per video to ensure satisfaction.
4. Optimization
Tailoring videos for optimal performance on each platform (Instagram, TikTok, Facebook, LinkedIn, etc.).
5. Export and Deliver
Deliverables are sent to client!
Why Choose A Retainer
Expertise
10+ years of experience in producing
engaging content that resonates with
audiences.
Efficiency
The retainer model ensures a streamlined,
predictable process, saving time and
resources while delivering consistent results.
Impact
By committing to a retainer, the brand can build
momentum and adapt quickly to changes,
ensuring long-term success on social media
Take The Next Step
Unlock consistent, high-quality content that
drives engagement and boosts your brand’s
visibility. Let’s work together to elevate your
social media presence—sign up now and start seeing results!